Westfield SS 16
Westfield Shopping Centre was launching a new promotional application for tablet shopping. They wanted to create a short, fun and engaging Instagram video that gave people a refreshing idea of shopping.
The brief was open and allowed me to create a rubik's cube style video for their Instagram channel.
The whole process was interesting and I learnt a lot how to be a creative director. From hiring models, finding clothes, shooting and post-production are mostly created by myself.